In the context of creative industries, artificial intelligence (AI) and extended reality (XR) are emerging as powerful tools for innovation and artistic expression. AI offers possibilities for advanced analysis and creative generation, while XR opens the doors to immersive and interactive experiences. This course aims to guide participants through the exploration of these new technologies, providing them with the necessary skills to successfully integrate them into various practices in the humanities sector. Through theoretical and practical sessions led by industry experts, participants will become familiar with the basic concepts of AI, interface with software such as Orange. Additionally, participants will explore the potential of HTML and A-frame, as well as Unity, for creating virtual environments.
The objective of this workshop is to carry out theoretical and practical sessions for students and researchers to work and apply immersive technologies, artificial intelligence, and scientific communication in the field of creative industries.
The workshop is sponsored by the Department of the Arts of the University of Bologna (Italy) and its academic partner Universidad Rey Juan Carlos of Madrid (Spain).
Organization committee:
- Prof. Gustavo Marfia, Università di Bologna, Dipartimento delle Arti.
- Dott. Pasquale Cascarano, Università di Bologna, Dipartimento delle Arti.
- Prof. Manuel Gértrudix Barrio, Universidad Rey Juan Carlos, Departamento Comunicacion Audiovisual y Publicidad.
- Dott. Alejandro Carbonell Alcocer, Universidad Rey Juan Carlos, Departamento Comunicacion Audiovisual y Publicidad.